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2025 Investment Outlook

Fourth Quarter

Preparing for Market Shifts?
14:50

Today’s market leaders may be tomorrow’s followers. What can investors do when the inevitable shifts come? Hosts Brett Whelan and Jennifer Simmons break down key points from our Investment Outlook and how our portfolio teams address changing markets. They also discuss specific topics on investors’ minds, such as the government shutdown and a weakening dollar. Watch the replay.

Originally aired October 16, 2025

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Adapting to Markets Through Diversification

This year has vividly reminded us that market leadership is never static. After a prolonged stretch of U.S. large-cap growth stocks dominating headlines and returns, 2025 has delivered a significant rotation in both style and geography.

As of the end of August, non-U.S. and emerging market equities have outperformed U.S. stocks, breaking a long-standing trend of U.S. market dominance. Value stocks have regained their footing, although they trail growth stocks year to date. Since midyear, small-caps have outpaced large-caps, further underscoring the dynamic nature of today’s markets.

These short-term market shifts highlight the importance of having exposure across a fuller range of asset classes. Investors with diversified portfolios have likely been better positioned to weather periods of uncertainty and capture opportunities in 2025.

Opportunities Emerging as Uncertainty Eases

The financial markets have delivered positive returns for the year despite the backdrop of geopolitical and policy uncertainty. Similarly, U.S. economic growth remains resilient despite labor market worries and lingering inflationary pressures.

Globally, growth continues at varying speeds. The eurozone and the U.K. face sluggish expansion and political headwinds. China’s outlook has improved following a tariff truce, but structural headwinds remain.

With August's latest Producer Price Index reading, U.S. inflation appears to be stabilizing around 3% across multiple inflationary indicators. The eurozone hovers near its 2% target, while the U.K. faces the potential for stagflation. At the same time, China continues to confront deflationary pressures.

Meanwhile, the Federal Reserve (Fed) has shifted to an accommodative stance, with market expectations of multiple rate cuts in the remaining months of 2025.

Positioning for the Final Months of 2025 and Beyond

Our investment teams look through the near-term uncertainty to identify enduring investment opportunities with lasting potential. While recent shifts in market leadership may have surprised some investors, they have only reinforced the value of investing with a long-term view.

In our work to uncover these opportunities, we seek to understand how new dynamics influence and alter future risks and prospects. In this Investment Outlook, you will find insights into several key themes:

  • Despite some ongoing trade uncertainties, most developed market economies are benefiting from new trade agreements with the U.S., offering greater clarity for businesses.

  • The One Big Beautiful Bill Act (OBBB) incentivizes and rewards companies for investing in artificial intelligence (AI) infrastructure. Large-cap growth companies may be particularly well-suited to benefit from and capitalize on this opportunity.

  • Structural changes are creating favorable conditions for non-U.S. markets, as European countries boost defense spending and ease fiscal spending restraints.

  • Policy and government reforms in South Korea and Germany encourage growing confidence in sustained economic growth.

  • Emerging markets present compelling opportunities, supported by robust fundamentals, stabilizing U.S. trade policy, and expected Fed easing.

  • Against the backdrop of favorable tax policy changes and anticipated Fed rate cuts, small-cap firms may benefit from renewed mergers and acquisitions (M&A) interest, attractive valuations and conducive business conditions.

  • The current environment of elevated government spending, growing fiscal debt and inflecting interest rates, favors an active and nimble approach to fixed-income portfolio management.

As always, we encourage our clients to maintain a long-term perspective and diversify across asset classes and investment styles. This approach can help prepare for the evolving landscape and position portfolios for resilience and opportunity.

Thank you for entrusting your assets to us.

Victor Zhang, Chief Investment Officer
Victor Zhang

Chief Investment Officer

References to specific securities are for illustrative purposes only and are not intended as recommendations to purchase or sell securities. Opinions and estimates offered constitute our judgment and, along with other portfolio data, are subject to change without notice.

International investing involves special risks, such as political instability and currency fluctuations. Investing in emerging markets may accentuate these risks.

Historically, small- and/or mid-cap stocks have been more volatile than the stock of larger, more-established companies. Smaller companies may have limited resources, product lines and markets, and their securities may trade less frequently and in more limited volumes than the securities of larger companies.

Diversification does not assure a profit nor does it protect against loss of principal.

Generally, as interest rates rise, bond prices fall. The opposite is true when interest rates decline.

Past performance is no guarantee of future results. Investment returns will fluctuate and it is possible to lose money.

The opinions expressed are those of American Century Investments (or the portfolio manager) and are no guarantee of the future performance of any American Century Investments portfolio. This material has been prepared for educational purposes only. It is not intended to provide, and should not be relied upon for, investment, accounting, legal or tax advice.